Hileman Real Estate

Hileman Real Estate’s existing website no longer reflected the company it had become. The outdated design and aging content created a disconnect between the online experience and the professional service the company provides today. More importantly, the website contained outdated information about services the company no longer offered, including vacation rentals.

Hileman Real Estate had shifted its focus exclusively to year-round rentals, but the website wasn’t clearly communicating that distinction to prospective tenants and property owners. The challenge was to modernize the website, eliminate outdated messaging, and create a clearer digital presence that accurately represented Hileman Real Estate’s current services and expertise.

Sprout Creatives designed and developed a modern, professional website that better represents Hileman Real Estate and makes it easier for prospective tenants and property owners to find the information they need.

The new website showcases available area properties alongside Hileman Real Estate’s in-house rental inventory, with strategically placed lead capture forms that make it easy for visitors to inquire about properties and rental management services. We also strengthened the company’s search presence with improved on-page SEO, Google Business Profile optimization, and a clearer site structure focused on year-round rentals and property management services.

Special attention was given to property listings powered by Bright MLS, optimizing property URLs and the surrounding website architecture to create more search-friendly listing pages and improve their visibility in organic search.